Adjara Group is a leading Georgian company with a decentralized corporate structure uniting various hospitality and lifestyle directions. The company’s commitment to innovation and sustainability drives projects that transcend conventional boundaries.

buildings

brands

employees

2500

SQM²

700k+

The distinctive identity of Adjara Group extends beyond traditional hospitality norms, harmonizing qualitatively different directions. Communities have been growing organically around each of Adjara Group's enterprises, which stand out for their trend-setting design and architecture. Each project serves as a micro-hub, showcasing its distinct identity while collectively contributing to a unified ecosystem, appealing to both locals and international travelers. From conceptualization of the initial idea to operational management, Adjara Group meticulously navigates every stage of brand development, setting new standards for context-driven growth in the region. Within its ecosystem, Adjara Group nourishes numerous enterprises, institutions, start-ups, and DIY communities by involving them in its supply chain, operational, and cultural activities. Hospitality, food and beverage, agriculture, health and wellness, arts, technologies, sports, entertainment, and education – Adjara Group is a direct participant in a self-created and vast network of partners and driven future professionals.

positive
impact

At Adjara Group, we are dedicated to making our company responsible, inclusive, and sustainable and to investing in and implementing practices that advance this commitment.

Central to our values is the conviction that our impact should extend past economic considerations. We recognize the responsibility we hold in influencing the lives of the people in our country and try to prioritize the broader needs of the communities and environments we engage with. By embracing innovation and continuously seeking out new opportunities to implement fresh ideas, we are constantly pushing ourselves to advocate for positive change in our industry and beyond.

people

With a human-centered approach, Adjara Group has created an inclusive and diverse environment where employees have full support for their professional growth, skills advancement, and well-being. We are committed to fostering a workplace that embraces gender diversity without any glass ceiling. Our company boasts robust female representation, with a significant portion of our managerial positions being held by women. At Adjara Group, we prioritize youth employment. By providing training for the young local workforce, we are setting new quality standards in the industry. We offer flexible work schedules for our young employees, including university students. We also promote inclusivity by employing people with disabilities through partnerships with non-profit organizations. Additionally, we focus on regional employment, creating high-value job opportunities for the communities our establishments are located in.

community

As a company passionate about supporting various communities to develop and grow, Adjara Group has established itself as a significant contributor to Georgian arts and culture. Our company’s brands are associated with a diverse group of artists and have extensive spaces across the properties designed for residencies, exhibitions, cultural workshops, and art fairs. These facilities have become vibrant cultural hubs, with outdoor areas and public spaces serving as venues for pop-up events and public talks featuring internationally renowned writers, photographers, painters, architects, and designers. We are dedicated to uplifting local artists, promoting Georgian culture, and partaking in the development of the creative industry.

environment

At Adjara Group, we are firmly committed to implementing environmentally sustainable practices while developing and managing our projects. The preservation of nature, with its direct impact on the health and well-being of all, is an integral part of our vision. One of our key sustainability approaches is employing adaptive reuse and repurposing techniques during construction, which significantly reduces environmental damage. We have been integrating energy-efficient solutions at our properties, recognizing the importance of sustainable energy consumption. Importantly, we are strongly committed to reducing waste production at our facilities and forming valuable partnerships to accelerate our waste recycling methods.

TEAM

Adjara Group was founded in 2010 by the visionary entrepreneur, Temur Ugulava, alongside a team of dedicated professionals. The success of Adjara Group comes from its people, who share a unified mission, vision, and values. Creative, passionate, dedicated and forward-thinking professionals are behind the brands, projects, and initiatives which have placed Georgia on the global map. Building modern Georgia is what drives each and every one of them... The company started operating with a handful of staff members and has now reached 1,700 employees under the leadership of Director Nato Japaridze. One of Adjara Group's top priorities is developing projects through which local people have found new professional paths and turned underdeveloped areas into sustainable destinations. Equality, open-mindedness, opportunities to grow, as well as a safe and fair environment, are at the heart of the company's corporate culture by which every team member aspires to contribute to the country's development.

Nato Japaridze

Director